Tardiff & Saldo

Comprehensive Website Audit: We conducted a full-scale audit covering content quality, keyword usage, and internal linking structure. A detailed technical SEO assessment revealed performance bottlenecks, such as slow page load times and issues with Core Web Vitals. Additionally, a backlink audit was performed to evaluate the strength and relevance of the existing link profile.

Content Enhancement and Expansion: The homepage lacked depth and clarity, so we updated it with detailed service information, added structured sections like FAQs and “Why Choose Us,” and refreshed the content on all main and sub-service pages to align with user intent and SEO best practices.

Keyword Optimization: The site had minimal local targeting, so we implemented a new keyword strategy focused on location-based search terms. This helped improve the site’s visibility for region-specific queries and attract more relevant traffic.

Schema Markup Implementation: Previously missing schema markup was added, including Local Business, Article, and Service schema types. This structured data improved search engine understanding of the site and enhanced visibility through rich results.

Improved Internal Linking Structure: To strengthen on-site SEO, internal links were added across all key pages and blog posts. This enhanced crawlability, user navigation, and distributed link equity more effectively throughout the site.

Technical SEO Fixes: Website speed was significantly improved by eliminating unused CSS and JavaScript, optimizing large images, and implementing a performance-focused caching plugin. These changes led to faster load times and better user experience.

Meta Tags and Image SEO Optimization: Many pages were missing essential SEO elements. We optimized meta titles and descriptions across all pages, including services and blogs. In addition, all images were compressed, renamed with descriptive file names, and optimized with relevant ALT tags to boost image SEO and loading performance.