SEO Case Study

NJ Spine Specialist

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Project Info

Client

Medical Clinic

Address

New Jersey

Project Type

SEO

Project Duration

6 Months

About Project

New Jersey Spine Specialist is a top-tier medical practice specializing in advanced spine care. The clinic aimed to enhance its online presence, improve search engine rankings, and attract more patients seeking spine treatments.

New Jersey Spine Specialist Traffic Stats

SEO Strategy & Implementation:

  • Website Optimization: Resolved critical technical issues affecting crawlability, significantly improved site speed across devices, and enhanced the overall user experience with mobile responsiveness and intuitive navigation to reduce bounce rates and boost engagement.

  • Content Strategy: Strategically optimized service pages for high-intent keywords, developed informative and engaging blog posts tailored to user needs, and added structured patient success stories to build trust and demonstrate real-world results.

  • Local SEO: Fully optimized the Google Business Profile (GBP) with updated categories, images, and reviews, built authoritative local citations, and ensured NAP (Name, Address, Phone) consistency across all directories to strengthen local search presence.

  • Technical SEO: Addressed indexing problems to ensure complete and accurate visibility in search engines, implemented advanced schema markup for services and reviews, and improved overall site architecture and performance for better crawling and ranking.

  • E-E-A-T Enhancement: Boosted the site’s credibility and authority by showcasing detailed doctor bios, adding professional certifications, and referencing trusted external sources—enhancing the site’s Experience, Expertise, Authoritativeness, and Trustworthiness.

Results we Achieved:

In just nine months, our SEO strategy helped New Jersey Spine Specialist reach 17.1K monthly visitors—a 2,265% increase since June 2023. Organic traffic rose by 2,265.6% in the last six months alone, while ranking keywords grew by 278.8%. Backlinks jumped 160.1%, and referring domains increased 134.7%, boosting authority. Top pages now rank for 600+ keywords, with leading URLs driving over 4K visits each. High-intent terms like “robotic spine surgery NJ” and “disco cerca de mi” now rank on page one. With technical SEO and content optimization, the site is now a top authority in spine health.

  • 2,265% increase in organic traffic (17.1K monthly visitors).
  • 600+ keywords ranking on Google, with competitive terms on page one.
  • 278.8% growth in organic keyword rankings in six months.
  • 160.1% increase in backlinks and 134.7% growth in referring domains.
New Jersey Spine Specialist Traffic Stats

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